K-Pop

K-pop is a South Korean music genre that has gained international popularity over the past two decades. It is known for its highly curated productions, elaborate choreography, and visually appealing approach to music videos and live performances. K-pop is characterized by a fusion of musical styles, including pop, hip-hop, R&B, and electronica. Groups such as BTS, BLACKPINK, and EXO are examples of global success in K-pop. K-pop's growing influence is also due to its ability to create a strong connection with fans through social media and marketing strategies.